Myth #1: Only the first rank matters
The need to be at the top of search results, whether on Google Search, other engines, or also on areas such as social media, would be an important focus on many ebooks and other tools that company owners use. Yet polls have shown that people can look for other consequences very frequently and they will skip down the list. For starters, being on top of a second page may be very helpful for traffic. Digital Marketing Agency-Magnitude Marketing is one of the authority sites on this topic. Search rating is also just one aspect of the puzzle. Google also puts other results on the website, such as social reviews and local results, which means that you are open to far other channels, and getting in the first place is no longer as important as it once was.
Myth #2: You can do SEO with no outside help
Doing SEO essentially suggests that a series of strategies and protocols are practiced to maximize the chance of online visitors heading to the website. It is true that those techniques can be learned by anybody, and if you are a website owner and want to do your own SEO, you can spend time studying and applying those techniques. SEO, though, can be nuanced and affects many fields, including web marketing, scripting, technological factors, and PR skills. Many company owners actually do not have anything they need to do a fantastic job at SEO, and that’s why there are so many companies providing assistance. If you want genuinely positive outcomes, a single IT worker or online marker is sometimes not enough.
Myth #3: META tags are very important
In order to rank well, it used to be that every page on your site requires META tags. There are tiny pieces of code that will give a list and a summary of keywords to Google. The search engine can focus on people who wish to figure out what the website is about. Today, however they do not influence the ranking at all. In order to index pages, both Google and Bing stopped thinking about META tags. They are not however, worthless. Your description tag, for example, is the text that always appears next to the link that appears in the search page, so it’s also a helpful part of the process.